Emile Coué was a French psychologist and pharmacist who introduced a popular method of psychotherapy and self-improvement based on optimistic autosuggestion. One of today's most literate voices in self-help, MITCH HOROWITZ, who inroduced this volume, is a PEN Award-winning historian and the author of books including The Miracle of a Definite Chief Aim, The Power of the Master Mind and The Miracle Club: How Thoughts Become Reality. The Washington Post says Mitch "treats esoteric ideas and movements with an even-handed intellectual studiousness that is too often lost in today's raised-voice discussions."
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