Principles of Economics, 7th Edition, provides a deeper understanding of economics by eliminating overwhelming detail and focusing on seven core principles that are reinforced and illustrated throughout the text.
With engaging questions, explanations and exercises, the authors help students relate economic principles to a host of everyday experiences such as going to the ATM or purchasing airline tickets. Throughout this process, the authors encourage students to become "economic naturalists:" people who employ basic economic principles to understand and explain what they observe in the world around them.
With new videos and interactive graphs alongside SmartBook's adaptive reading experience, the 7th edition enables instructors to spend class time engaging, facilitating, and answering questions instead of lecturing on the basics.
Principles of Economics, 7th Edition, provides a deeper understanding of economics by eliminating overwhelming detail and focusing on seven core principles that are reinforced and illustrated throughout the text.
With engaging questions, explanations and exercises, the authors help students relate economic principles to a host of everyday experiences such as going to the ATM or purchasing airline tickets. Throughout this process, the authors encourage students to become "economic naturalists:" people who employ basic economic principles to understand and explain what they observe in the world around them.
With new videos and interactive graphs alongside SmartBook's adaptive reading experience, the 7th edition enables instructors to spend class time engaging, facilitating, and answering questions instead of lecturing on the basics.
Part 1: IntroductionChapter 1: Thinking like an
Economist
Chapter 2: Comparative Advantage
Chapter 3: Supply and Demand
Part 2: Competition and the Invisible Hand
Chapter 4: Elasticity
Chapter 5: Demand
Chapter 6: Perfectly Competitive Supply
Chapter 7: Efficiency, Exchange, and the Invisible Hand in
Action
Part 3: Market Imperfections
Chapter 8: Monopoly, Oligopoly, and Monopolistic Competition
Chapter 9: Games and Strategic Behavior
Chapter 10: An Introduction to Behavioral Economics
Chapter 11: Externalities, Property Rights, and the Environment
Chapter 12: The Economics of Information
Part 4: Economics of Public Policy
Chapter 13: Labor Markets, Poverty, and Income Distribution
Chapter 14: Public Goods and Tax Policy
Part 5: International Trade
Chapter 15: International Trade and Trade Policy
Part 6: Macroeconomics: Data and Issues
Chapter 16: Macroeconomics: The Birds-Eye View of the Economy
Chapter 17: Measuring Economic Activity: GDP and Unemployment
Chapter 18: Measuring the Price Level and Inflation
Part 7: The Economy in the Long Run
Chapter 19: Economic Growth, Productivity, and Living Standards
Chapter 20: Workers, Wages, and Unemployment
Chapter 21: Saving and Capital Formation
Chapter 22: Money, Prices, and the Federal Reserve
Chapter 23: Financial Markets and International Capital Flows
Part 8: The Economy in the Short Run
Chapter 24: Short-Term Economic Fluctuations: An Introduction
Chapter 25: Spending and Output in the Short Run
Chapter 26: Stabilizing the Economy: The Role of the Fed
Chapter 27: Aggregate Demand, Aggregate Supply, and Inflation
Part 9: The International Economy
Chapter 28: Exchange Rates and the Open Economy
Robert H. Frank received his M.A. in statistics from the University
of California at Berkeley in 1971, and his Ph.D. in economics in
1972, also from U.C. Berkeley. He is the Goldwin Smith Professor of
Economics at Cornell University, where he has taught since 1972 and
where he currently holds a joint appointment in the department of
economics and the Johnson Graduate School of Management. He has
published on a variety of subjects, including price and wage
discrimination, public utility pricing, the measurement of
unemployment spell lengths, and the distributional consequences of
direct foreign investment. For the past several years, his research
has focused on rivalry and cooperation in economic and social
behaviour. 2022 Nobel Prize winner, Professor Bernanke received his
B.A. in economics from Harvard University in 1975 and his Ph.D. in
economics from MIT in 1979. He taught at the Stanford Graduate
School of Business from 1979 to 1985 and moved to Princeton
University in 1985, where he was named the Howard Harrison and
Gabrielle Snyder Beck Professor of Economics and Public Affairs
where he served as chair of the Economics Department. Professor
Bernanke is currently a Distinguished Fellow in Residence with the
Economic Studies Program at the Brookings Institution.
Professor Bernanke was sworn in on February 1, 2006, as chair and a
member of the Board of Governors of the Federal Reserve System; his
second term expired January 31, 2014. Professor Bernanke also
served as chair of the Federal Open Market Committee,
the Fed’s principal monetary policymaking body.
Professor Bernanke was also chair of the President’s Council of
Economic Advisers from June 2005 to January 2006. Professor
Bernanke’s intermediate textbook, with Andrew Abel and Dean
Croushore, Macroeconomics, 9th Edition (Addison-Wesley,
2017), is a best-seller in its field. He has authored
numerous scholarly publications in macroeconomics, macroeconomic
history, and finance. He has done significant research on the
causes of the Great Depression, the role of financial markets and
institutions in the business cycle, and measurement of the effects
of monetary policy on the economy.
Professor Bernanke has held a Guggenheim Fellowship and a Sloan
Fellowship, and he is a Fellow of the Econometric Society and of
the American Academy of Arts and Sciences. He served as the
director of the Monetary Economics Program of the National Bureau
of Economic Research (NBER) and as a member of the NBER’s Business
Cycle Dating Committee. From 2001 to 2004 he served as editor of
the American Economic Review, and as president of the American
Economic Association in 2019. Professor Bernanke’s work with
civic and professional groups includes having served two terms as a
member of the Montgomery Township (New Jersey) Board of
Education.
In 2022, Dr. Bernanke, was awarded the Nobel Prize in Economics in
Stockholm, Sweden. He was awarded the Sveriges Riksbank Prize
in Economic Sciences in Memory of Alfred Nobel 2022 for his work on
bank runs and measures to prevent them. He changed our
understanding of economic downturns. Dr. Bernanke’s research showed
how bank runs and failed monetary policy prolonged the Great
Depression (1929-1939). Bernanke’s work was invaluable during
the 2008 global financial crisis when, as Fed Chair, he applied the
lessons from the great depression and pioneered the emergency
lending programs the central banks used to address the crisis.
Professor Antonovics received her B.A. from Brown University in
1993 and her Ph.D. in economics from the University of Wisconsin in
2000. Shortly thereafter, she joined the faculty in the Economics
Department at the University of California, San Diego, where she
has been ever since. Professor Antonovics is known for her superb
teaching and her innovative use of technology in the classroom. Her
highly popular introductory-level microeconomics course regularly
enrolls over 450 students each fall. She also teaches labor
economics at both the undergraduate and graduate level. In 2012,
she received the UCSD Department of Economics award for best
undergraduate teaching. Professor Antonovics’s research has focused
on racial discrimination, gender discrimination, affirmative
action, intergenerational income mobility, learning, and wage
dynamics. Her papers have appeared in the American Economic Review,
the Review of Economics and Statistics, the Journal of Labor
Economics, and the Journal of Human Resources. She is a member of
both the American Economic Association and the Society of Labor
Economists. Professor Heffetz received his B.A. in physics and
philosophy from Tel Aviv University in 1999 and his Ph.D. in
economics from Princeton University in 2005. He is an Associate
Professor of Economics at the Samuel Curtis Johnson Graduate School
of Management at Cornell University, where he has taught since
2005. Bringing the real world into the classroom, Professor Heffetz
has created a unique macroeconomics course that introduces basic
concepts and tools from economic theory and applies them to current
news and global events. His popular classes are taken by hundreds
of students every year, on the Cornell Ithaca campus and, via live
videoconferencing, in dozens of cities across the U.S., Canada, and
beyond. Professor Heffetz’s research studies the social and
cultural aspects of economic behavior, focusing on the mechanisms
that drive consumers’ choices and on the links between economic
choices, individual well-being, and policymaking. He has published
scholarly work on household consumption patterns, individual
economic decision making, and survey methodology and measurement.
He was a visiting researcher at the Bank of Israel during 2011, is
currently a Faculty Research Fellow at the National Bureau of
Economic Research (NBER), and serves on the editorial board of
Social Choice and Welfare.
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