a: Preface 1: Introduction 2: A History of Garden Tourism 3: Gardening and Gardens Today 4: A World Garden Survey 5: The Multiple Roles of Gardens and the Importance of Indoor Flower Festivals 6: Outdoor Garden Festivals 7: Managing the Garden 8: Tourists to Gardens and Tourists in the Garden: Motivators and Enablers 9: Problems and Issues in Gardens Today 10: Reflections on the Future of Garden Tourism
First book on the market to focus on this increasingly important area of tourism.
Dr. Benfield has been researching, consulting and guiding gardens on visitor management for over 25 years. As Professor and Chair of Geography at Central Connecticut State University his research agenda has covered garden management in 123 countries and all continents, and he is the author of the much-acclaimed CABI books Garden Tourism and New Directions in Garden Tourism considered by many the seminal works in garden management. He is a much-acclaimed speaker having presented to and for Botanic Gardens Conservation International (BGCI), the American Public Garden Association (APGA), Botanic Gardens of Australia and New Zealand (BGANZ), The New Zealand Gardens Trust, The Canadian Garden Council, and individual gardens including the Royal Botanic Garden at Kew, the National Trust, Eden project and well as over 100 local garden clubs and associations.
"For botanical garden directors, public and private park
professionals, festival organizers, and garden tour organizers like
me, it's the first academic look into the audiences, their
behaviors and their economic impact...Dr. Richard Benfield has
produced the ultimate guide to horticultural tourism."
--Jim Charlier, past President of Garden Walk Buffalo, co-founder
of the National Buffalo Garden Festival, and advertising and
marketing professional
"Richard Benfield 'tells a good story.' And he tells a good story
about a great subject: plants, gardens, and why people visit
them...Garden Tourism is a treasure trove of information, a
valuable contribution."
--Susan Lacerte, Executive Director, Queens Botanical Garden,
Adjunct Faculty, Farmingdale State College
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